Meijer Sports Complex: New name for Rockford center announced

Kent County

ROCKFORD, Mich. (WOOD) — At a private dedication and ribbon-cutting event Tuesday, WMSC announced Meijer is its new naming rights partner for the sports complex, located at 3300 10 Mile Rd. NE.

“We’ve been really excited about this complex since its inception,” said Rick Keyes, the president and CEO of Meijer. “One of the things that was really exciting for us was the Nate Hurwitz Miracle Field which is just really incredible. There’s only 9 in the state. And for the opportunity for persons with disabilities compete on an equal level to enjoy what it means to be a part of a baseball team and play a game is something that’s very important to us.”

Opened in 2014, the complex has eight baseball and softball fields. It has had 96 events and around 170,000 visitors, WMSC said in a Tuesday release.

“It’s really exciting to think about all the possibilities and the things we could do here,” Keyes said. “We know right now families in the community love to come here, it’s a great experience. And we see the economic impact as well which is great to see. I think you’ll see more from this complex going forward in the future.”

The WMSC estimates the complex has had an over $28 million total economic impact for Kent County.

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