CORRECTION: The original version of this story stated Periwinkle Fog was taking over the former site of Electric Hero. The store is actually located next to the former Electric Hero shop. We regret this error, which has since been corrected.
GRAND RAPIDS, Mich. (WOOD) — The people behind the Grand Rapids Art Museum’s shuttered gift shop are opening a new store in downtown Grand Rapids.
Periwinkle Fog will celebrate its grand opening Saturday in the Ledyard building, located at 125 Ottawa Ave. NW. The business celebrated its soft opening with a ceremonial ribbon cutting Wednesday.
Periwinkle Fog is a woman-owned boutique store that features children’s toys, books, home décor, jewelry, pottery and other artwork that is “globally inspired and locally discovered,” according to the shop’s Facebook page.
Downtown Grand Rapids Inc. President and CEO Tim Kelly said the new store is operated by the former managers of the GRAM gift shop which closed during the pandemic.
Periwinkle Fog is located in Suite 160, which was previously home to Perrigo Printing.