Haworth to open downtown GR showroom

GRAND RAPIDS, Mich. (WOOD) - Haworth, Inc. and Interphase Interiors on Tuesday announced plans to open a downtown Grand Rapids showroom.

It will be located at the corner of Monroe Center and Division Avenue in downtown Grand Rapids, and open to the public in November. The showroom will feature Haworth furniture solutions for the creative workspace, as well as provide a space to stimulate discussions about innovation, creative thinking and the evolving nature of work.

Retail incubator space MoDiv is also behind the project and modeled after several successful others in Ann Arbor, Minneapolis and Portland. These spaces offer a unique blend of experienced and start-up retailers, and provide an extensive programming schedule to draw consumers to the designated area in addition to shopping.

The design inspiration is based on trends of work and home life becoming blended, and shows how the workplace is beginning to take on elements desired in home environments, according to a news release. The space is divided with kitchen, living room, library, foyer and office areas. In these spaces, Interphase and Haworth will have resources available for designers and clients to work on ideas for workspace solutions with material samples from the Haworth surface collection, as well as 3D rendering capabilities.

The space will be used to host events and informal collaborative meetings and contains touchdown stations, allowing corporate and dealer staff to work remotely in downtown Grand Rapids.

"As Interphase Interiors celebrates the 30th anniversary of being Haworth's exclusive dealer for Grand Rapids, this project marks a new step for us," said Randy DeBoer, president of Interphase. "It's going beyond our prior involvement in projects that have marked the resurgence of downtown and actually brings us downtown. We look forward to being a part of this vibrant community!"

"This downtown Grand Rapids showroom will provide another collaborative space for us to meet with clients and experiment with what we know, and still need to know, about how people work today," said Franco Bianchi, president and CEO of Haworth Inc. "Our Holland, Mich. headquarters has been a living lab for us. We are proud to support Interphase in this venture that will further expand our West Michigan experience."

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Haworth, Inc.

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