Pay-Per-Click (PPC)

Pay-Per-Click advertising is a powerful and cost effective means of reaching potential customers who are in the purchasing and consideration phase.

Our methods utilize only top tier search engines, resulting in more leads for you.

The results of Pay-Per-Click campaigns are easy to measure. This makes it ideal for testing out the popularity of new promotions. Data from a Pay-Per-Click campaign can also provide offline leads, such as phone calls.

What We Do

We start by performing keyword research to identify the keywords that consumers associate with your business. Next, we work with you to decide a per-click price and place your ads with premium search sites such as Google, Bing, and Yahoo.

And, we don't just "set it and forget it".  After your Pay-Per-Click campaign takes off, we perform daily keyword and ad text optimization. These constant adjustments ensure that you're getting the most out of your advertising spending.

What You Can Expect

Pay-Per-Click campaigns are unrivaled in cost-effectiveness. We'll provide you with comprehensive reports so that you can see firsthand how your campaign is performing. Once your Pay-Per-Click campaign begins to see results, our campaign management consultants will help you form a strategy to capitalize on your new gains.

For information on how to augment your Pay-Per-Click campaign, see our pages on social media marketing and search engine optimization.

Get Started!

Contact:

Kurt Winkelman
Digital Sales Director
kurt.winkelman@woodtv.com
616-771-9616